Core Team


The Founder

Jesmond Saliba 

Jesmond  is a strategist, an avid communicator and a creator of effective and lasting synergies. And since he is not the one writing this, he can be excused if we pinpoint that he remains a generous person with his ideas, his committed approach to clients and the time and energy he dedicates to the causes close to his heart.

He formed Corporate Identities in 2008.  His aims were two-fold: to use his acquired experience in media communications and brand strategy and to finally be his own boss. To date, the latter remains debatable.

Nonetheless, his love for the media, for communicating and for long-term vision would be the qualities that best define him

He is the founder of A4L, board member at Dar Tal-Providenza and Fondazzjoni Ejjew Għandi. He is also the President of the Volleyball Association.

He also presents a number of EU and geopolitical radio programmes and a sought after opinionist by the Press, TV and Radio on a number of themes.


The Team


Prof. Maria Brown

Maria Brown holds a Ph.D. in the Sociology of Adult and Non-Formal Education and Community Development, a Master of Arts in Sociology and a Bachelor of Arts in Sociology and Italian.

She lectures, researches and publishes in the areas of education, social inequality, community, subcultures, research methods and social policy. She is active in the European Cooperation in Science and Technology (COST) and is a founding member of the Malta Sociological Association. Currently, she is also a Board Member of the NGO Victim Support Malta and a member of the National Book Council.

Matthew Bugeja

Matthew read for his Bachelor’s and Master’s degrees at the University of Malta. He has worked in both the private and public sectors in personal and public finance, whilst lecturing on a biennial basis at the University of Malta’s Department of International Relations as a Visiting Assistant Lecturer. He has had several publications in recent years, with several books published, along with interviews and op-eds featured by companies such as Dun & Bradstreet, the Times of Malta and MaltaToday.


Prof. Alexiei Dingli 

Prof Alexiei Dingli is Head of the Department of AI at the University of Malta. He has been conducting research and working in the field of AI for the past two decades. His work was rated World Class by international experts and won various prizes including the Semantic Web Challenge, the first prize by the European Space Agency, the e-Excellence Gold Seal award, the first Prize in the Malta Innovation Awards and the World Intellectual Property Organization (WIPO) award for Creativity amongst others. He has published several peer reviewed papers and books in the field. He is also involved in various AI projects with local and international organisations. The Government of Malta appointed him on the Malta.AI task- force aimed at making Malta one of the top AI countries in the world.


Isabelle Micallef Bonello 

Isabelle graduated B. Com. (Hons) Management and later achieved her MBA from the University of Malta and proceeded to work as a Business Executive with the Institute for the Promotion of Small Enterprise (IPSE). In 2002, Isabelle joined the eMalta Commission as a Research Assistant to work on the design and implementation of Malta’s ICT strategy, including projects to increase digital literacy in the community and to introduce various ICT certifications in the private and public education system.  In 2004, Isabelle joined the Information Society Secretariat, within the Ministry for IT and Investment in charge of the implementation of ICT within the business community.


Dr. Ylenia Micallef Grimaud 

Ylenia graduated will be  lawyer in 2005 and holds a Masters in Law in European and Comparative Law awarded in 2012 from the University of Malta. Between 2005 and 2009 she worked as a lawyer with the European Commission’s Legal Service and in the European Parliament’s Tabling Office. On her return to Malta in 2010, she joined MSV Life plc’s legal and compliance unit and later was promoted to the post of Senior Manager in the CEO’s Office. Ylenia was also visiting lecturer in European Law at the Faculty of Law of the University of Malta. She also held the post of Policy Officer at the European Commission’s DG Justice.


Nathanael Muscat 

Nathanael graduated in International Marketing and Brand Management from the Lund School of Economics and Management in Sweden. His primary professional experience is in corporate communications and was involved in several national campaigns.

Nathanael has an active background in civic engagement, particularly in the field of youth empowerment. Which explains his energy and contagious enthusiasm. At Corporate Identities, Nat handles the PR, creates content and carries the research.


James Vella Clark 

Life has a funny way of making people cross paths. How Jes and James got together is one such example. James met Jes at University where they both read Communications. After graduating, James joined a leading advertising agency where he handled the PR requirements for a number of leading Maltese companies.

After ten years, a chance encounter at the airport brought the two back in touch. After a few months, Jes asked James to join his new company whose PR business was growing, and the rest is history.

Today, James manages the PR and Media Relations business at Corporate Identities. His creative flair has also earned him the role of Creative Director for some of the brands’ visual and advertising content.


Lawrence Zammit 

Economist Lawrence Zammit is also the founding partner of MISCO.

Lawrence has developed the market research division of the country’s leading organisation and has directed a number of local and foreign research assignments.

He also conducts training and development programmes on a regular basis on strategic management and marketing topics.

He is retained as a consultant by a number of business organisations across a range of economic sectors.


Shirley Zammit

Shirley read for her communications degree with Jesmond and James. She has an experience of 20 years in various roles in the marketing and communications field including FMCG and services. She also worked in the philanthropic sector.  She joined Corporate ID Group in 2019 and is responsible for gelling the various components which make Corporate ID Group.



Our Creative Associates:

Alison Bezzina 

Alison holds a Masters Degree in Media Studies from The University of London and a Diploma in Digital Marketing from The Digital Marketing Institute in the UK.

With twenty years marketing experience in the FMCG and telecoms industry, and with the collaboration of  a few tried and tested sub-contractors and freelancers, We Are What We Share offers a personalised service to a wide range of different clients.  New clients are hand-picked so that the service remains tailor-made, affordable and boutique style. Services range from Facebook and Instagram  management, to Google PPC and display campaigns, from content writing for traditional and online media, to artwork design and marketing strategy.

Alison also provides training in Social Media for Business in the form of group or individual workshops.

Matthew Borg 

With almost 15 years’ experience as a full time graphic designer, Matthew Borg of Boldmark Design Studio was a natural choice when Corporate Identities wanted to partner with a visual and creative professional. Matthew is a keen observer of detail and approaches every project with fresh eyes and innovative input. Although design work needs to be inspired and inspiration can take time, Matthew is a fast executioner, respects deadlines and regales the client with some surprising artwork. Most importantly, he is a good listener, a great team player and understands from where the client is coming to be able to respond with a creativeproduct that reflects the brand, its vision and message.